Healthcare Industry

The healthcare industry is one of the few very consistent and largely cyclically independent German growth markets. Its importance will continue to rise, but at the same time, concerns about the system’s financial viability are growing due to rising costs.

We support you in your challenges

The healthcare industry is made up of various actors. We advise pharmaceutical and medical technology companies, their associations as well as health insurance companies and hospitals. The aim is to strengthen individual companies, bring together suitable partners, and network different sectors. We place your goals in a broad, whole-of-society context in order to help shape the framework conditions. In doing so, we rely on partnership-based cooperation in order to achieve the best possible results. Our core competence is political context management in the healthcare sector and the healthcare industry. The basis for this is a deep understanding of political and regulatory trends and framework conditions.

Our services

We can help you specifically in different areas.

Strategy development and general strategic support

  • We help you to strategically realign your business to meet the requirments of changing health policy conditions and the interests of your most important stakeholders.
  • We support you in writing political position papers and statements on various health policy issues
  • We continously analyze current political and economic issues and show you ways to actively participate.
  • We design and moderate strategy workshops for the development of new topics and business areas, e.g. in the field of digitalization.

Political Communication/Public Affairs

  • Based on detailed stakeholder analyses, we develop tailor-made strategies for targeted and successful communication.
  • We support the communicative implementation with the help of suitable lines of argument and structured discussion guidelines.
  • We accompany you in discussion with stakeholders from business, science, self-administration, and poltics at the highest decision-making level.
  • We support you in building your own network and improve your ability to speak on political and social issues.

Partnership and cooperation management

  • We help to use synergies, bundle resources, or exchange information and experience through strategic alliances.
  • We accompany you in the conception and implementation of cross-sectoral partnerships and cooperations.
  • We analyze and evaluate possible cooperation models and develop a tailor-made, suitable concept for your requirement profile.
  • We support you in the selection and approach of potential cooperation partners and accompany you in negotiations with cooperation partners

Support of market access and reimbursement procedures

  • We help with the analysis, evaluation, and further development of relevant information and documents, in particular the status of regulation and approval, study data, and dossiers.
  • We support the political, strategic embedding of product topics in your corporate strategy or a political narrative.
  • Together with you, we develop scenarios for market entry in Germany and derive a tailor-made market access strategy on this basis.
  • We accompany you continuously during the written and oral hearings and other negotiation sessions and develop negotiation tactics and lines of argument.

Your contact persons

Wolfgang Branoner

Managing Director
 

Tobias Unger

Head of the Healthcare 
Division

Markus Schneid

Senior Consultant
 

References

Our clients

For our clients, consiting of national and international companies, we work in constant exchange in order to concretize and, among other things, expand visions, strategies, and objectives.

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Beratungsschwerpunkte
  • Energiewirtschaft und -politik 
  • Strategische Positionierung 
  • Politische Kommunikation
  • Internationale Märkte
Consulting Focus
  • Real estate
  • Associations and authorities
  • Political communication
  • Strategy
Consulting Focus
  • Strategic corporate development
  • Business and Product Strategies
  • Process analysis and optimization
  • Digitalization strategies, design thinking
  • Stakeholder Management
Consulting Focus
  • Political decision-making
  • Healthcare / Pharma
  • Strategic Consulting
Consulting Focus
  • Process
  • Business and Sales Strategies
  • Location development
  • Communication
Consulting Focus
  • Communication
  • Brand Design
  • Strategic Consulting
Consulting Focus
  • Healthcare industry
  • Associations and authorities
  • Political communication
  • Strategy
Consulting Focus
  • Strategic corpororate development
  • Political and strategic communication
  • Real estate management and project development
Beratungsschwerpunkte
  • Kommunale Organisationsentwicklung und Restrukturierung
  • Betriebsstrategien und -organisation
  • Politische Willensbildung, öffentliche Verwaltung
  • Unternehmensveräußerungen und Kooperationen/ M&A
  • Transaktionsberatung
Consulting Focus
  • Sustainability, Environmental protection
  • Climate Protection, services of general interest
  • Healthcare industry
Consulting Focus
  • Real Estate
  • Urban development and property politics
  • Energy industry
  • Strategic corporate development
  • Political communication
  • Cooperations
Consulting Focus
  • Healthcare industry
  • Municipal organizational development and restructuring
  • Strategic communication
  • Political decision-making
Consulting Focus
  • Cooperation strategies
  • Business and product strategies
  • Agile product development
  • Customer Relationship and Experience Management (CRM/CEM)
  • Organizational Development
Consulting Focus
  • Concept development and communication strategies
  • Political advice, public administration
  • Social Media Consulting
  • Media, Cultural, and Creative Industries / Communication and IT Industry
  • Real estate
Consulting Focus
  • Strategy
  • Communication, stakeholder, and conflict management
  • Process analysis and process optimization
  • Benchmarking
  • Healthcare industry, energy industry
Consulting Focus
  • Strategic corporate development
  • Interest
  • Mobility 4.0
Consulting Focus
  • Municipal organizational development and restructuring 
  • Operational strategies and organization
  • Political decision-making, public administration
  • Divestitures and cooperations / M&A
  • Transaction Consulting